Crafting Your Story

At The Narrative Group, we understand that every athlete has a unique story. Our services are designed to help you shape, share, and protect that story, ensuring it resonates with your audience and supports your career goals. Explore how we can help you build a lasting legacy.

Our Services

We offer specialized services tailored to help athletes shape, share, and protect their public story. Our approach focuses on strategic storytelling across media and digital channels.

Sponsorship & partnership narrative management

Craft compelling partnership stories that make sponsors see you not just as a marketing opportunity, but as a strategic storytelling asset.

Endorsement deal positioning

Ensure you're not just another option on the table, you're the obvious choice. Build a portfolio of partnerships that reinforce your narrative and create compound value over time.

Public image architecture

Intentional reputation building. Identify the key themes you want to be known for, develop authentic ways to reinforce those themes.

Crisis narrative management

Authentic, strategic communication that acknowledges reality while protecting your long-term narrative goals. Handle adversity in a way that reinforces your desired story.

From Story Chaos to Narrative Clarity

Every client starts their journey with The Narrative Group in a different place. Our process is designed to move you from narrative chaos to complete story control.

Discovery & assessment

We dive deep into your current narrative position, identifying what's working, what's not, and what opportunities exist for strategic storytelling.

Strategy development

Based on our assessment, we develop a comprehensive narrative strategy that aligns with your goals, values, and market position.

Implementation & amplification

We execute your narrative strategy across all relevant channels and opportunities, ensuring consistent, strategic messaging that reinforces your desired story.

Monitoring & optimization

Narrative control is an ongoing process. We continuously monitor how your story is being received and make strategic adjustments to maximize impact.